According to US Census figures there have been an increase of 56% of stay home Dads since 1986, and the numbers are expected to continue to rise.
Given my recent post on how much Women rock, in a business world where we get remunerated for the value we add and not the length of our Academic background, or relation to the boss, or the sex we happen to be, it is very likely that many women will earn more money than their male partners. Interesting times ahead I say...
03 March 2005 in Generational trends | Permalink | Comments (0)
Check out this great article about what the near future will look like. Say good bye to cheque books. radios. fax machine and cable television and say hellow to tennis balls that don't lose their bounce, car paint that does not get scratched and a place where the internet is not some place you access through your PC but it is everywhere and everything. Sounds AWESOME!!! Does it scare you? Get over it...
And don't give me the "it is not going to happen" because it is.
03 March 2005 in Generational trends | Permalink | Comments (0)
In my last post about Gen Y using technology as a primary medium of technology, I came across a great quote from the Consumer Services Director at NineMSM. In an article in The Advertiser he said "The Gen Y influence is spreading as more people in the general community adopt informal communication tools."
http://www.theadvertiser.news.com.au/common/story_page/0,5936,12241779%255E21669,00.html
03 March 2005 in Generational trends | Permalink | Comments (0)
I came across the following research for Australia...
The median age for marriage in 2002 was 29 for men and 27.1 for women.
http://www.thecouriermail.news.com.au/common/story_page/0,5936,12209991%255E3102,00.html
03 March 2005 in Generational trends | Permalink | Comments (0)
I was asked yesterday in my boardroom presentation whether I though Generation Y wanted to have kids? Here is what I found out...
A survey by the Australian Institute of Family Studies shows that only 8 per cent of young people never want to have children, and those who do want to cite job and relationship insecurities as the main reasons they're holding back.
No surprises there.
However, there is little doubt that they are leaving these BIG decisions until later in life.
Here is what Rachel Hills had to day about Generation Y and the Big decisions in the Sydney Morning Herald on the 3rd of February.
But although we dive into the easy choices with hunger and enthusiasm, when it comes to the harder ones, few of us seem to be doing much about them.
It's not that we're politically inactive - we're great when it comes to the small, everyday actions we can make as individuals. We're concerned about the environment, so we conserve water and recycle as a matter of course. We empathise with homeless people so we buy The Big Issue.
But when it comes to actions on a larger level, we're decidedly quieter. We don't join political parties, we're reluctant to think they'll listen to us if we protest in the streets, and more than 100,000 of us didn't enrol to vote in the last federal election.
03 March 2005 in Generational trends | Permalink | Comments (0)
I have said it before, and will say it again: Women rock! The creative force in business (in anything) in the next 2 decades I believe is women. But there is a problem. Generation Y think AND not OR. So what happens when these super creative Gen Y women want to have a family. They are not going to want to give up work. They will want to keep working and be a mother too. And in my opinion, no matter how well the PR department has crafted your companies "work/life" and "working family" policy we still have a long way to go. Read VERY LONG!!!
It is time we did something about this. Or as one senior executive in a property development company put it to me yesterday "it is time we got real about this working mother (and father) thing"
03 March 2005 in Generational trends | Permalink | Comments (0)
Millennial Manifesto, a book about youth activism, student service, and generational politics in America, has been published by two young activists, Scott Beale and Abeer Abdalla. The product of over five years of research and nearly 1,000 interviews, Millennial Manifesto is the first book written by young people to identify a youth political agenda.
22 January 2005 in Generational trends | Permalink | Comments (0)
My last post got me thinking that perhaps there are not tribes, or at least not in the major way there used to be. And that perhaps it was our access to information and media that had made this so. And then the answer came, from the Sydney Morning Herald. Well not THE answer, but Jamie McKay's answer. I must say I like it.
He says that Generation Y are "multividuals". They do have a sense of belonging to a group, but not that one group exclusively. He says that youth tend to move between groups/tribes regularly. The ridiculous number of tribes I listed in my last post 'Gen Y tribes' gives some weight to that argument. Check out his article here:
http://www.smh.com.au/articles/2005/01/17/1105810841070.html?oneclick=true
Triple J manager Louis Rogers cites the continued success of rock festivals such as the Big Day Out as further evidence of the dismantling of tribal barriers: "You don't get Goths paying out on rockers. It's just one big group hug for this eclectic culture."
Sweeney research who are one of Australia's leading Youth Market Research companies had this to say"fashion and music no longer function as badges. He prefers instead to define groups by their "values and aspirations". You may recall I found out I was a Life mapper.
22 January 2005 in Generational trends | Permalink | Comments (0)
Education, in some parts of the world at least, appears to be catching up. Homer Simpson is now a subject for study in some US philosphy classes. About time I say.
http://www.csmonitor.com/2004/1116/p11s01-legn.html
www.petersheahan.com
09 January 2005 in Generational trends | Permalink | Comments (0)
According to a recent Wall Street Journal article, generation Y are finding God. Enrolments in Christian schools rose 60% whilst those in the Government and Private system stayed basically the same. Some of these schools are not exactly mainstream. They are very fundamental, some even banning televisions and posters from student's rooms.
http://www.reveries.com/coolnews/2005/january/jan_5.html
So I guess the question is WHY? I have been looking for similar data from Australia because I have been noticing a similar trend. Some of the most influential Gen Y's I know, many in leadership positions at their respective schools have some involvement in a church, often a Christian one. They attend Christian study camps, youth groups. Simon, my researcher and schools presenter even travel abroad to places like Africa to teach in some of the poorest communities in the world. Let's assume that the same is already true in Australia.
I suspect it is because Generation Y in the most part have been raised without a moral framework. The abandonment of the church by many Boomers and X'ers has meant that their Gen Y children have not had a strict set of moral rules to live by. They are left "find their own way". While I actually believe this is a very good thing, it appears that some Gen Y'ers have found that moral framework in the very places that their parents could not. I think Gen Y's heightened level of consciousness, thanks to their evolved parents generation, has also meant that they seek a deep connection to a purpose bigger then themselves. It is this that not only explains why Volunteerism is at an all time high with Generation Y (27% versus 17% for Gen X at the same age) but why there is significant growth in many Christian churches.
09 January 2005 in Generational trends | Permalink | Comments (0)
